Actually, it's even worse than that. I don't even think Parques Reunidos made much of an investment at all. I can't find it right at the moment, but their total investment budget for their parks in 2019 was stated to be €30 million. Across 15 parks. It very much looks like Steelers Country was a sponsorship deal, with the football team footing most of the bill and getting exposure in return. Same goes for Ducati World at Mirabilandia. The chain itself is deeply uninterested in spending money on their parks.