slappy mcguire
Mega Poster
Much has been made of BPB's decision to start charging for those who just meander through the park. To me, I don't have any great problem with that, if the wristband price stays at a more reasonable level, as the current £20 entry if booked online is.
If it keeps through traffic down, and encourages people to stay within the walls of the Pleasure beach, then it is no bad thing. That said, I have yet to see a park where the system works - take Drayton Manor as an example, who ditched the system quite quickly.
To me, the answer would be to charge by attraction type; for example you could have a thrill-seeker wristband at about £35, which would entitle the wearer to a meal and drink to the value of about £7-8 and full ride access, a Multi pass, at about £25 with the same deal, but to go on 'a' grade rides, you would have to pay a supplementary £1 charge, and thirdly I would introduce a £10 'Blackpool pass' which is the minimum pre-requisite for entry, but would entitle holders entry to other attractions outside the park, at a reduced rate.
What I want to know though, is what you would perceive to be the best pricing system for BPB, or even any other park, in need of a change.
If it keeps through traffic down, and encourages people to stay within the walls of the Pleasure beach, then it is no bad thing. That said, I have yet to see a park where the system works - take Drayton Manor as an example, who ditched the system quite quickly.
To me, the answer would be to charge by attraction type; for example you could have a thrill-seeker wristband at about £35, which would entitle the wearer to a meal and drink to the value of about £7-8 and full ride access, a Multi pass, at about £25 with the same deal, but to go on 'a' grade rides, you would have to pay a supplementary £1 charge, and thirdly I would introduce a £10 'Blackpool pass' which is the minimum pre-requisite for entry, but would entitle holders entry to other attractions outside the park, at a reduced rate.
What I want to know though, is what you would perceive to be the best pricing system for BPB, or even any other park, in need of a change.