The entire of Ferrariland is the ultimate in 'designed by committee' exercise.
We need a central rollercoaster! What about THE TALLEST AND FASTEST IN EUROPE. (No, why not a Mack or Intamin multilaunch coaster which mimics driving/racing?)
We need a kids area. What about A BUNCH OF RANDOM KIDDIES FLATS PAINTED RED. (No, what about a mid-sized Mack YoungStar coaster?)
We need a museum area. FLYING THEATRES ARE IN STYLE. (No, why not have a proper museum with interactive exhibits like a high tech science museum?)
This is going to cost a lot. LETS CHARGE €40 A DAY FOR ENTRY!
Aren't we going to need more rides. LETS FIND THE CHEAPEST AND SMALLEST FLAT RIDE WE CAN. A SHOT AND DROP TOWER.
LASTLY WE SHOULD PAINT EVERYTHING RED TO REMIND EVERYONE IT'S FERRARI.
I paid just €4 to gain entry last year and I felt ripped off.