southend_marc said:
They have also built a car racing track there and they plan to have the theme parks.
I never said the fireworks were a waste of money, I just meant for me someone that spends a lot on fuel that it was a bit ott seeing the price of fuel thats all. Even if they were to run a months worth of adverts it would not cost them $20 million, thats all I meant.
Don't forget that a large percentage of the price at the pumps is tax, and you must accept that that the current government are very adept at pissing our tax revenues up the wall. At least we got to see a spectacular fireworks show with this money.
And as for the cost effectiveness of this display, I think it's great. There are several luxury hotels to choose from in Dubai, so running a month's worth of adverts would not exactly distinguish them from the competition. People who pay £15,000 a night for a hotel suite aren't price sensitive, they want the best, and this fireworks display is a very good way of demonstrating that their hotel is the best.
The real question is, who pays £15,000 a night for a hotel, and it's famous film stars, sports stars, ridiculously wealthy businessmen and their like. How did they make their money, myriad different ways, none of which was likely to have been oil.
